Business Strategy in Organization

Unit 32 Business Strategy in Organization Assignment

Introduction
Business strategy refers to the establishment of organizational objectives and standards that promote and promote existing approach of organization. In other words, business strategy is art of operational planning, arrangement of resources, analysis of skills and capabilities, staff members assign goals and objectives to the responsibility. The Unit 32 Business Strategy in Organization Assignment will evaluate and assess the mission, vision, objectives and goals of Samsung organization that operating business in communication and electronic industry. Organization is related to Korea and started business in 1938, since the company has developed business over the world by quality products and services, according to demand of market and trends. Samsung is one of leading electronics and communications manufacturing organizations in the world which has good brand name and trust in customers. Apart from that, report will analyze the factors for developing new business strategies. Moreover, the report will evaluate the options and the strategy for the strategy. In addition, the business objectives to achieve the strategy of implementing the strategy for the needs of the employees and providers of information about the role and responsibilities of the report.
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Unit 32 Business Strategy in Organization Assignment, Business Strategy in Organization Assignment, Assignment Help, Business Strategy in Organization, Assignment Help Coventry, Online Assignment Help, HND Assignment Help

Task 1
1.1 Mission, vision, objectives and core competences of organization
Samsung is leading electronic company that offers advanced products like TV, smart phones, music systems and communication gadgets in different range and qualities that meet the satisfaction and purchasing power of target customers (Halbert and Ingulli, 2014). Company has said mission, vision and objectives for business and working. Organizational skills and qualified staff are those supportive and encouraging business activities of organization.
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Mission:

The mission of the company is to emerge as market leader in the communication and electronics industry. Management is focusing on the improvement in products and service. In addition to this, company is looking for the innovative products and services that give competitive advantage over rivalry firms.

Vision:

The vision of Samsung is to develop inspiring future oriented products and services. Company is aiming to develop more entertaining and IT based products that influence the target customers (Hamilton and Webster, 2012). The vision of organization is to be the leader of industry by 2020. The management of company is working on the vision by increasing the production and standard of products by using the advance technology.

Objectives:

Following are the key objectives of the organization.

To become the world leader in electronics and communication industry

To build strong brand image

To manufacture quality products and services using the advance tools and technology.

To satisfy the needs and expectation of customers.

To improve the use of internet based technology

To sustain and promote market position by CSR activity and marketing

Goals:

Each organization works according to goals and meet them. Samsung's management has reached goals like 1 in industry and increase the sales and market size. Moreover, the company has define the goal to improve the sales up to 400 $ and change the scenario of entertainment system and products by using the technical tools to improve the effectiveness. Additionally, company is looking for expand business size by starting companies with local companies of target nations

Competencies:

According to the business report and brochure of company, core competencies of organization are to develop products and service to gain the competitive advantage. Majorly four competencies have been identified about Samsung as such creative people; develop innovative culture, being a technology leader and creation of customer value (Harison and Koski, 2010). These competencies make organization different from other leading companies. Moreover, the company is working on the product quality and implementation of new technologies to develop innovative products.
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1.2 Factors that have been considered during formulating strategy
There are many factors and elements that need to be considered....

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